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	<title>Torque Blog &#187; Agency News</title>
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		<title>Put Your Customer at the Center of Your Content Marketing Strategy</title>
		<link>http://torquetribemarketing.com/2010/06/put-your-customer-at-the-center-of-your-content-marketing-strategy/</link>
		<comments>http://torquetribemarketing.com/2010/06/put-your-customer-at-the-center-of-your-content-marketing-strategy/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 13:05:47 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Event News]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Ledership]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=663</guid>
		<description><![CDATA[
Thanks to everyone who attended our presentation on June 10, where my colleague Andy Crestodina of Orbit Media laid out a detailed approach to Content Marketing, Social Media, SEO and Email Marketing in Seven Steps, and Brad Farris of Anchor Advisors discussed case studies illustrating content marketing that works to bring him new clients and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Talk is Cheap: Show me Your Content Marketing Strategy</title>
		<link>http://torquetribemarketing.com/2010/05/talk-is-cheap-show-me-your-content-marketing-strategy/</link>
		<comments>http://torquetribemarketing.com/2010/05/talk-is-cheap-show-me-your-content-marketing-strategy/#comments</comments>
		<pubDate>Mon, 24 May 2010 14:51:12 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Strategic planning]]></category>
		<category><![CDATA[Thought Ledership]]></category>
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=650</guid>
		<description><![CDATA[
These are wickedly fast times, where new communication channels are opening at a dizzying rate and companies are endlessly looking for better ways to make customer connections.
Register to Join us at “Talk is Cheap: Show me Your Content Marketing Strategy”, a seminar designed to give you the tools you need to stay in the running. [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Radical Marketing: Stop telling the market–and start asking</title>
		<link>http://torquetribemarketing.com/2010/05/radical-marketing-stop-telling-the-market-and-start-asking/</link>
		<comments>http://torquetribemarketing.com/2010/05/radical-marketing-stop-telling-the-market-and-start-asking/#comments</comments>
		<pubDate>Fri, 07 May 2010 19:54:50 +0000</pubDate>
		<dc:creator>Ron</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Event News]]></category>
		<category><![CDATA[Strategic planning]]></category>
		<category><![CDATA[Thought Ledership]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=629</guid>
		<description><![CDATA[
How business managers are using Radical Marketing during turbulent times.
The “new normal” of today’s economy is forcing business leaders to find new ways to drive their companies forward. It’s time for something radically different, and marketing has a leading role. Torque, a Chicago-based marketing agency, is sharing thoughts and inspiration in a series of seminars on [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Navigating the New Normal: Midmarket Companies in the New Economy</title>
		<link>http://torquetribemarketing.com/2010/02/navigating-the-new-normal-midmarket-companies-in-the-new-economy/</link>
		<comments>http://torquetribemarketing.com/2010/02/navigating-the-new-normal-midmarket-companies-in-the-new-economy/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 18:31:37 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Event News]]></category>
		<category><![CDATA[Marketing Leadership]]></category>
		<category><![CDATA[Midmarket]]></category>
		<category><![CDATA[Agency]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=508</guid>
		<description><![CDATA[Best of times, worst of times? Maybe…and no doubt a thrill of you’re a stimulus junkie entrepreneur. Here’s what we’re seeing: Midmarket companies face multiple challenges: the wobbly economic recovery, global competition, and relative invisibility in a business world dominated by the lore and legend of Fortune 500 companies.
Torque has been working with midmarket companies [...]]]></description>
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		</item>
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		<title>Redefining Solar ROI</title>
		<link>http://torquetribemarketing.com/2010/02/redefining-solar-roi/</link>
		<comments>http://torquetribemarketing.com/2010/02/redefining-solar-roi/#comments</comments>
		<pubDate>Sat, 13 Feb 2010 19:38:48 +0000</pubDate>
		<dc:creator>Kathryn</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Green Business]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=481</guid>
		<description><![CDATA[Unique Solar Solutions, a solar thermal heating system manufacturer, needed to launch the business and build its brand image in the marketplace. Torque positioned the Company as an industry disruptor, against the high-end (read: expensive) solar photovoltaic market. Torque designed the company logo and brand standards, then developed the website to highlight USS specialization in [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Managing the Wobbly Economic Recovery</title>
		<link>http://torquetribemarketing.com/2010/01/managing-the-wobbly-economic-recovery/</link>
		<comments>http://torquetribemarketing.com/2010/01/managing-the-wobbly-economic-recovery/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 14:36:45 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Event News]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Chicago Marketing Agency]]></category>
		<category><![CDATA[Marketing Executive Networking Group]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=455</guid>
		<description><![CDATA[MENG Evening Marketing Leadership Town Hall Meeting January 21
Marketing leaders are in the line of fire. We’re on the road to the New Normal, but it promises to be a wobbly and unpredictable economic recovery. Fully exposed to the volatile pressures of an uneven recovery, marketing leaders must learn to navigate the change. This wobbling [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Changing Minds, Changing Mindsets</title>
		<link>http://torquetribemarketing.com/2009/11/changing-minds-changing-mindsets/</link>
		<comments>http://torquetribemarketing.com/2009/11/changing-minds-changing-mindsets/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 18:10:35 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Business Trends]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Ledership]]></category>
		<category><![CDATA[Tribe Marketing]]></category>
		<category><![CDATA[Brand building]]></category>
		<category><![CDATA[Customer Tribe Marketing]]></category>
		<category><![CDATA[Marketing Leadership]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=380</guid>
		<description><![CDATA[The release of the 10.2% unemployment figure last week vividly illustrates the wobbly recovery we’re navigating, and challenges marketing leaders to change  their minds and mindsets necessary to navigating the new normal of this recovering economy. I suspect anyone in the trenches of business or marketing is experiencing just that, first-hand. It’s certainly been my experience. This is an opportunity for marketers (and marketing-minded business managers’), whose greatest strength is his or her ability to change the way they think, the way they organize their perception of the world.]]></description>
		<wfw:commentRss>http://torquetribemarketing.com/2009/11/changing-minds-changing-mindsets/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Share the Health: Torque Helps Northwestern Memorial Hospital promote transparency</title>
		<link>http://torquetribemarketing.com/2009/10/share-the-health-torque-helps-northwestern-memorial-hospital-promote-transparency/</link>
		<comments>http://torquetribemarketing.com/2009/10/share-the-health-torque-helps-northwestern-memorial-hospital-promote-transparency/#comments</comments>
		<pubDate>Thu, 15 Oct 2009 19:15:20 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Health Care]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=341</guid>
		<description><![CDATA[NMH tapped Torque to spread the word about the publication of their complete quality report card on their new website. The online advertising campaign is running on national sites, including WebMD, ABC7 and Yahoo.
Objectives for the campaign are to generate awareness for the quality report card, bring visitors the site, and to establish the site [...]]]></description>
		<wfw:commentRss>http://torquetribemarketing.com/2009/10/share-the-health-torque-helps-northwestern-memorial-hospital-promote-transparency/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How much time to connect?</title>
		<link>http://torquetribemarketing.com/2009/08/how-much-time-to-connect/</link>
		<comments>http://torquetribemarketing.com/2009/08/how-much-time-to-connect/#comments</comments>
		<pubDate>Mon, 31 Aug 2009 12:42:49 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web video]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=300</guid>
		<description><![CDATA[I believe connecting with audiences is a qualitative experience. That said, “you only have one chance to make a first impression,” and that impression is made pretty quickly.
Torque is collaborating with our friends and partners at Fig Media, to explore the question of speed, quality, time and place for making audience connections through media. Fig [...]]]></description>
		<wfw:commentRss>http://torquetribemarketing.com/2009/08/how-much-time-to-connect/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Midway through 2009, where is your year headed?</title>
		<link>http://torquetribemarketing.com/2009/06/midway-through-2009-where-is-your-year-headed/</link>
		<comments>http://torquetribemarketing.com/2009/06/midway-through-2009-where-is-your-year-headed/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 17:12:18 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Marketing Leadership]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=214</guid>
		<description><![CDATA[

It&#8217;s been a busy first half, and now is the time pause for a moment before the July 4th holiday to take stock. I&#8217;ve been hearing more people claim that their companies have scraped the bottom [expletives omitted] and are now on the upswing in the economic cycle. Great news — we feel that, too!
We&#8217;ve [...]]]></description>
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		<slash:comments>0</slash:comments>
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