Unique Solar Solutions, a solar thermal heating system manufacturer, needed to launch the business and build its brand image in the marketplace. Torque positioned the Company as an industry disruptor, against the high-end (read: expensive) solar photovoltaic market. Torque designed the company logo and brand standards, then developed the website to highlight USS specialization in [...]
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Recommended Reading
Tribes: We Need You to Lead Us
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories
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How the Mighty Fall: And Why Some Companies Never Give In
The Integrative Design Guide to Green Building: Redefining the Practice of Sustainability
The Breakthrough Company: How Everyday Companies Become Extraordinary Performers
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