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	<title>Torque Blog &#187; Thought Ledership</title>
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	<description>News and Insights for Propelling Brands and Business</description>
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		<title>Put Your Customer at the Center of Your Content Marketing Strategy</title>
		<link>http://torquetribemarketing.com/2010/06/put-your-customer-at-the-center-of-your-content-marketing-strategy/</link>
		<comments>http://torquetribemarketing.com/2010/06/put-your-customer-at-the-center-of-your-content-marketing-strategy/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 13:05:47 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Event News]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Ledership]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=663</guid>
		<description><![CDATA[
Thanks to everyone who attended our presentation on June 10, where my colleague Andy Crestodina of Orbit Media laid out a detailed approach to Content Marketing, Social Media, SEO and Email Marketing in Seven Steps, and Brad Farris of Anchor Advisors discussed case studies illustrating content marketing that works to bring him new clients and [...]]]></description>
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		<title>Talk is Cheap: Show me Your Content Marketing Strategy</title>
		<link>http://torquetribemarketing.com/2010/05/talk-is-cheap-show-me-your-content-marketing-strategy/</link>
		<comments>http://torquetribemarketing.com/2010/05/talk-is-cheap-show-me-your-content-marketing-strategy/#comments</comments>
		<pubDate>Mon, 24 May 2010 14:51:12 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Strategic planning]]></category>
		<category><![CDATA[Thought Ledership]]></category>
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=650</guid>
		<description><![CDATA[
These are wickedly fast times, where new communication channels are opening at a dizzying rate and companies are endlessly looking for better ways to make customer connections.
Register to Join us at “Talk is Cheap: Show me Your Content Marketing Strategy”, a seminar designed to give you the tools you need to stay in the running. [...]]]></description>
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		<title>Radical Marketing: Stop telling the market–and start asking</title>
		<link>http://torquetribemarketing.com/2010/05/radical-marketing-stop-telling-the-market-and-start-asking/</link>
		<comments>http://torquetribemarketing.com/2010/05/radical-marketing-stop-telling-the-market-and-start-asking/#comments</comments>
		<pubDate>Fri, 07 May 2010 19:54:50 +0000</pubDate>
		<dc:creator>Ron</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Event News]]></category>
		<category><![CDATA[Strategic planning]]></category>
		<category><![CDATA[Thought Ledership]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=629</guid>
		<description><![CDATA[
How business managers are using Radical Marketing during turbulent times.
The “new normal” of today’s economy is forcing business leaders to find new ways to drive their companies forward. It’s time for something radically different, and marketing has a leading role. Torque, a Chicago-based marketing agency, is sharing thoughts and inspiration in a series of seminars on [...]]]></description>
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		<title>Judith Wright: Do Men and Women Lead Differently?</title>
		<link>http://torquetribemarketing.com/2010/04/judith-wright-do-men-and-women-lead-differently/</link>
		<comments>http://torquetribemarketing.com/2010/04/judith-wright-do-men-and-women-lead-differently/#comments</comments>
		<pubDate>Sat, 24 Apr 2010 11:45:57 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Event News]]></category>
		<category><![CDATA[Marketing Leadership]]></category>
		<category><![CDATA[Thought Ledership]]></category>
		<category><![CDATA[Chicago Marketing Agency]]></category>
		<category><![CDATA[Marketing Executive Networking Group]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=612</guid>
		<description><![CDATA[We&#8217;ve been anticipating a fascinating evening on April 29—and the bar just went up: we&#8217;re thrilled that Judith Wright will guide the MENG Evening Leadership event. Judith brings a long-standing career of business and leadership coaching experience, with a depth of material specifically on the subject of &#8220;brain sex,&#8221; the cognitive differences between men and [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>The New Normal: Strategic Planning In a Time When Past Lessons Don&#8217;t Teach All</title>
		<link>http://torquetribemarketing.com/2010/04/the-new-normal-strategic-planning-in-a-time-when-past-lessons-dont-teach-all/</link>
		<comments>http://torquetribemarketing.com/2010/04/the-new-normal-strategic-planning-in-a-time-when-past-lessons-dont-teach-all/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 16:26:56 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Event News]]></category>
		<category><![CDATA[Marketing Leadership]]></category>
		<category><![CDATA[Marketing Trends]]></category>
		<category><![CDATA[Midmarket]]></category>
		<category><![CDATA[Strategic planning]]></category>
		<category><![CDATA[Thought Ledership]]></category>
		<category><![CDATA[Chicago Marketing Agency]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=559</guid>
		<description><![CDATA[
The Chicagoland Chamber of Commerce Midmarket Forum was pleased to open the 2010 speaker series season with Ram V. Iyer, founder of The Midmarket Institute. On March 16, Ram spoke to an enthusiastic room of 75 people, at the Nixon Peabody law offices, 300 S. Riverside Ave., Chicago.
Central to his talk was to identify midmarket [...]]]></description>
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		<title>Strategic Planning: the Difference Between Getting it Right and Wasted Opportunity</title>
		<link>http://torquetribemarketing.com/2010/03/strategic-planning-the-difference-between-getting-it-right-and-wasting-opportunity/</link>
		<comments>http://torquetribemarketing.com/2010/03/strategic-planning-the-difference-between-getting-it-right-and-wasting-opportunity/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 11:45:33 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Marketing Leadership]]></category>
		<category><![CDATA[Thought Ledership]]></category>
		<category><![CDATA[Brand Positioning]]></category>
		<category><![CDATA[Strategic planning]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=535</guid>
		<description><![CDATA[&#8211;&#62;
This post is about strategic planning, and a preamble to a series on the subject. If leaders make the mistakes commonly made in planning, they waste the lives and fortunes of their stakeholders. This is an exploration of these pitfalls, and a look at a quantified strategic process that can change all that. The result: [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Changing Minds, Changing Mindsets</title>
		<link>http://torquetribemarketing.com/2009/11/changing-minds-changing-mindsets/</link>
		<comments>http://torquetribemarketing.com/2009/11/changing-minds-changing-mindsets/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 18:10:35 +0000</pubDate>
		<dc:creator>Kevin Masi</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Business Trends]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Ledership]]></category>
		<category><![CDATA[Tribe Marketing]]></category>
		<category><![CDATA[Brand building]]></category>
		<category><![CDATA[Customer Tribe Marketing]]></category>
		<category><![CDATA[Marketing Leadership]]></category>

		<guid isPermaLink="false">http://torquetribemarketing.com/?p=380</guid>
		<description><![CDATA[The release of the 10.2% unemployment figure last week vividly illustrates the wobbly recovery we’re navigating, and challenges marketing leaders to change  their minds and mindsets necessary to navigating the new normal of this recovering economy. I suspect anyone in the trenches of business or marketing is experiencing just that, first-hand. It’s certainly been my experience. This is an opportunity for marketers (and marketing-minded business managers’), whose greatest strength is his or her ability to change the way they think, the way they organize their perception of the world.]]></description>
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